Michael Rosenblum is the man who is pushing VideoJournalistic (VJ) storytelling as the next wave of broadcast television.

Interviewed recently on the Lost Remote Blog, moviemaker.com, and in Online Journalism Review. Rosenblum has taken harsh comments and defended his style of video storytelling on the message boards at B-Roll.net a TV industry blogging site.

This style of video storytelling is what newspaper web sites have already adopted, by shooting video for use on the web without stand-ups and reporters in front of the camera.

To see Rosenblum's current plan in effect at a broadcast television station check out wkrn.com in Nashville that has switched over it's entire newsgathering team to " VJ's " .